Image Credit: Images created in Book Brush using Pixabay photos
My most recent marketing development has been to have a monthly author newsletter. I started this on Mailchimp but as they stopped their free plan, I moved over to MailerLite. The transition was painless, I’m glad to say, and there are certain things I can now do which I couldn’t on Mailchimp. The important one is being able to schedule my newsletters. I schedule pieces all the time including for Chandler’s Ford Today so I appreciated coming across this feature.
I enjoy putting my newsletters together and work on them throughout the month so there’s no last minute rush to get a newsletter out. It also gives me time to add things as more news and ideas occur to me. It also gives me plenty of time to review my draft ahead of scheduling it so it is good to go on the first of each month.
