Gucci has used real tigers in their recent adverts celebrating the Year of the Tiger. It seems the tigers have been trained or tamed to be used as props, accessories, and friendly pets. These adverts really have reminded me of the adorable tiger and his friendship with the little girl Sophie, in The Tiger Who Came to Tea by Judith Kerr.
In the commercial adverts, actual tigers roamed the scenes, and joined a group of friends for high tea, in various spaces of a luxurious, retro-style hotel. See this report.
The adverts have now got people talking about the future of tiger and tiger conservation. I hope the tigers in the adverts were well treated.
Though Gucci has been criticised for using real tigers, I do love the theme of friendship in the adverts. The song Tea for two used in the video, famously sung by Doris Day before, is absolutely beautiful.
Like Christmas, Chinese New Year is a time of togetherness and celebration – spending time with family and friends, showing love and appreciation, and genuinely caring and supporting one another. It’s about building stronger relationships. It’s about bringing people closer. It’s about love.
I’m not going to show you the commercial advert. But they used an adaptation of this beautiful song.